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Archive for June 25th, 2017

Oh the dream, of getting into the “big” bookstore, and the last remaining chain in some areas…

Publishing Renée

Almost every one of my Canadian self-publishing authors aspires to see their magnum opus proudly displayed on the bookshelves of Chapters/Indigo and Coles. They see it as the pinnacle of having arrived as an author and will purchase Book Return Insurance in order to make that more of a possibility. Book Return Insurance is what bookstores need the author to have in order to be able to return unsold stock without the bookstore losing money.

However, Book Return Insurance is not a VIP admission ticket for Chapters/Indigo or Coles – or any bookstore for that matter – to purchase the author titles and to stock them on their shelves. Chapters/Indigo may go to Ingram to order self-published books available there if asked to, and if they deem it desirable according to their own internal criteria. It is important to know that their Central Purchasing Office will not automatically go and…

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