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Posts Tagged ‘author promotion’

By request, I’m talking today about Wattpad. Let’s talk about a thing called Wattpad. Wattpad was launched in December 2006, so it’s a not-new social media platform. For comparison, Facebook was launched in February 2004.

What the heck is Wattpad?

Wikipedia defines Wattpad as: “… an Internet community for readers and writers to publish new user-generated stories in different genres, including classics, general fiction, historical fiction, non-fiction, poetry, fan-fiction, spiritual, humor, and teen fiction. It aims to create social communities around stories for both amateur and established writers.”

Wattpad calls itself, “The world’s most-loved social storytelling platform. Wattpad connects a global community of 80 million readers and writers through the power of story.”

 

The long and short of it is that Wattpad is another means to an end for writers: building a fan following. You create a profile and publish your stories, long or short, series snippets or all at once, and hope people read them, like them, and follow you.

This means you are self-publishing those stories. Wattpad, like Smashwords, Amazon KDP, and others, lets you put your story in front of readers yourself, without the agent or publisher. The big difference here is that Wattpad does not give you the option of charging readers to download your stories. You are putting them up for free.

However, you can conceivably make money from publishing on Wattpad. How? Similar to getting paid by publishing vlogs (video blogs) on Utube. It’s about ad revenue. You monetize your Wattpad account by allowing ads to be inserted between your chapters, and if you have enough followers/readers/ad clicks, then you get paid ad revenue.

Disclaimer: Just to be clear here, once you publish on Wattpad, that story is published for all intents and purposes as far as any publisher or agent is concerned. So, if the submission guideline says, “No reprints”, your Wattpad story is off the table.

So, why the heck do you want to give away your blood, sweat, tears, and pieces of your very soul hard worked writing? Maybe you don’t, and that’s okay. If you do want to, that’s okay too.

 

It’s about marketing yourself. Being a writer means seeking ways to market yourself and that means followers on social media platforms.

Getting a following on Wattpad can be just as hard as building that following on any other media platform. People have to not just half-notice you exist, they have to be interested enough to click that little follow/like button. More, they have to be interested enough to really follow you and read what you have to say, and to go that step further and comment on your story and share and recommend it to other Wattpad users.

Talking to some fans of Wattpad, I am told the best way to develop a following is to invest yourself in them. You need to follow, like, and comment on other people’s stories and in return they may do the same for you. Visit the community section and participate in discussions. Like any media platform, the more likes and followers, the more visible you become to potential new followers.

 

Not everyone on Wattpad is a writer. There is a subset of people who are just there to read stories. But, there still is a lot of writers on Wattpad. Wattpad fans also tell me that the largest demographic on Wattpad are young readers. That’s right writers of middle grade, teen, and ya fiction, these are your people.

They are also often young fledgling writers just beginning to flex their writing wings. This would be why (I’m told) there are a very large number of poorly written stories on Wattpad that those magical gems of great stories excellently written are hidden among.

 

Wattpad is not just for the young. Older genre writers rejoice. Just because your writing is not middle grade/teen/ya, does not mean you can’t carve out your space on Wattpad. There are plenty of writers and readers of all genres and ages.

 

The beauty of Wattpad is the opportunity to be discovered. Those rarities, the writers whose stories are smash hits rising to the top of the Wattpad pile, can and have been ‘discovered’, netting them sweet publishing deals.

 

There is also a thing called the Wattys (The Watty Award). This is Wattpads own literary awards.

“The Watty Awards are Wattpad’s annual celebration of the electrifying, visionary, diverse voices that choose to share their stories on Wattpad every year. Across a decade of Wattys, we’ve celebrated the journey millions of Wattpad writers undertake to bring their stories from their dreams and into the lives of readers around the world.”

Watty Award winners get:

  • A winners’ digital kit to share your accomplishment with the world
  • Promotion on the Wattys profile on Wattpad, and other official Wattpad channels, which may include (but are not limited to) Wattpad’s official social media pages, newsletters, and other communications
  • A Wattys winner certificate signed by Wattpad co-founder and CEO Allen Lau
  • A limited-edition Wattys badge for your story cover
  • White-glove treatment from our Content and Creator Development team, including Wattpad Best Practices and Insider Tips and Tricks and priority consideration by Wattpad Studios for your story to be shown to entertainment and publishing partners
  • Consideration for Wattpad Paid Stories, our monetization program where writers earn money directly on Wattpad

 

 

 

Wattpad Links:

 

How do I Create an (Wattpad) Account

How to Publish a Story on Wattpad

Statistics and Demographics – Wattpad

The 2019 Watty Awards – Wattpad

The Wattys | Wattpad Wiki | FANDOM powered by Wikia

Understanding Writer Analytics – Help Center

 

 

Blogs about Wattpad Links:

 

10 Years of The Wattys — 2019 Awards offer fast track to Wattpad Paid Stories

How I Got Noticed on Wattpad (and Won the Wattys)

Wattpad’s Dark Side! – BookPromotion.com

6 Things Every Author Needs To Know About Wattpad

 

 

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The Trouble With Self Promotion

 

where the bodies are

After years of work, a great deal of time spent writing, re-writing, abandoning, taking up again, and endless rounds of editing, self doubt, and convincing myself that no one will like it, I finally took the big plunge and queried, accepted a contract, and had a book published.

 

Now what?

 

Self promotion, that’s what.

 

No matter the size of the publisher, or if you go the traditional publisher route, small independent press, or self publish, nobody is going to know about or buy your book without promotion and a lot of it. The smaller the company, the smaller the promotional budget they’ll have. But regardless of the size of the company the bulk of the promotion will fall on the author’s shoulders. It’s expected that you will take up that burden and run with it. After all, who has your self-interest at heart more than you? That means you, the writer, have to do a lot of work to promote yourself as an author and your book.

 

My first attempt at bulk/multi self promotion can be summed up with one word. It’s not a good word so we’ll just say “Oh crap!” and leave it at that.

 

The trouble with self promotion, my trouble to be specific although guaranteed I’m not alone, could probably have been helped a great deal with being more prepared and organized. But in such a big task it takes a lot of time to be prepared and organized in that huge world of promotion and, like writing a novel, that will be an ongoing work in progress.

 

Anger and frustration. Those are two good words to describe my experience. The biggest challenges working against me: poor internet connection, a less than stellar working mouse (okay, its more dysfunctional than functional), and starting out already tired and frustrated, with an overdose of wild hyper kids to reduce any attempt at concentrating to a slathering glob of damn I wish I had a glass of wine and a quiet place.

 

So this is lesson one in How To Be A Writer – Promote Yourself & Your Book:
– Distractions are a killer just as much here as when you are trying to write
– Tired and grumpy? Let’s find our happy place before we start.
– Preparation and organization ahead, yeah let’s work on that.
– A good internet connection and reliable computer are huge pluses, essential even.
– Spending four hours or more fighting with the internet, computer, distractions, et al to post a measly 8 quick past and post attempts to promote your book sucks the big one and was probably a huge waste of time.

 

Do you know #WhereTheBodiesAre ?

Do you know #WhereTheBodiesAre ?

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